School of Rock Otay Ranch’s Mark Sheffield was identified by franchise research firm, Franchise Business Review, as being one of 2021’s Franchise Rock Stars.

Sheffield was selected from nearly 25,000 franchisees, representing 224 brands that participated in Franchise Business Review’s research in the past 18 months.

The Franchise Rock Stars recognized were nominated by their franchise brand leadership in one of eight categories as franchisees who set admirable examples when it comes to leadership, business acumen, financial and professional success, and contributing to their community. Categories included: Giving Back, Women, Millennials, Veterans, Family-Owned, “Freshmen”, Top-Performers, and Multi-Unit Owners.

“There are so many success stories out there and thousands of inspiring franchise owners who are living their dreams of business ownership that it was incredibly difficult to narrow down the list,” said Eric Stites, CEO of Franchise Business Review. “In the end, we chose individuals who are exceptional examples of achieving success through the franchise model and exemplify a strong work ethic and a real commitment to their business and community. The franchise owners on this year’s list have shown that with hard work, perseverance and the support of a strong franchise system, anyone can find success, no matter their background or previous experience. We are thrilled to recognize these individuals as Franchise Rock Stars.”

Sheffield, a veteran of the U.S. Navy since soon after graduating college, opened School of Rock Otay Ranch in early 2020 with the goal enriching the lives over 300 students from his community every year.

“For the last 22 years I have had the honor and privilege of wearing my country’s colors and being a part of something that provided a significant and positive, worldwide impact. Now as a School of Rock Franchise Owner,” says Sheffield, “I get to continue providing that positive impact while working for my community here in Chula Vista.”

“The military taught me how to both serve and lead people from all different backgrounds, ages and cultures; how to assemble teams, set goals and achieve them; and it also taught me how to utilize proven systems and processes in reaching that success. Other veterans and I bring this experienced mindset and these soft skills to the business world, allowing us to continue to add value and a positive impact to our country, family and community. And now I get to ROCK while I do it.”

Visit to see the full list of 2021 Franchise Rock Stars.