WHO IS SCHOOL OF ROCK?
Our education franchise lets you indulge your passion for music while improving kids’ lives
As educators, we’re trailblazers with our performance-based model of music instruction. You may already be familiar with the movie that bears our name. Yes, we were the little startup that inspired that movie, but the real-life School of Rock is so much more. Today we’re an education franchise with over 220 locations worldwide. We have schools in 9 countries and continue to develop and open new schools across the world.
The conventional method of music instruction is that you must master musical concepts before you move on to play songs that actually inspire you. Our approach is different. You start by learning to play and perform the songs that inspire you, and through that process you will develop mastery of music theory with the added benefit of knowing how to play with others.
Our unique approach to instruction and our love of rock music helps young, aspiring musicians find themselves, hone their talents and build the confidence they need in their lives. School of Rock is a safe place for kids to learn, develop friendships with other kids who are into music and carve out a niche for themselves in a world where they might never have felt a sense of belonging before.
Where we are now
Today, School of Rock teaches music to more than 30,000 students around the globe, with over 220 locations in 9 countries and counting. We are owned by a private equity firm, Sterling Partners, which provides us with resources a smaller business wouldn’t have access to.
For more than two decades, kids have been learning how to channel their inner rock stars at School of Rock, and franchisees have experienced the joy of building a music-related business in the children’s franchises space that helps change lives.
In the world of franchises, we turned the music education model on its ear
We understand what it takes to succeed as a franchise and we have a proven track record going back to the mid ’90s. Over the years we have developed the techniques, the business processes and the franchisee-centric culture to provide you with a blueprint for your own success.
Best of all, you’ll be able to work in a music-focused business that helps transform children’s lives and makes a difference in your community. You’ll be able to employ 20 or so professional musicians as instructors, helping them further their musical careers. It’s an amazing franchise to invest in and we have multiple opportunities still available.
We teach kids more than how to play music
School of Rock programs teach music starting at age 3.
Our franchise is based on a core concept: Kids should have fun when they’re learning to play music. We don’t make them learn the scales first. We don’t even make them learn how to read music before we have them playing their first song. That’s because if they love what they’re doing, they’ll dig in to do the hard work with little prompting and want to push themselves.
We then use the songs as a way to teach music theory and other fundamentals. Along the way our students learn teamwork, discover a sense of self-identity and gain confidence. We’re unique among music education concepts, and we think that’s what makes us the best music education franchise to invest in.
If you walk into a School of Rock, you’ll see children of all ages — from preschoolers to teenagers and even adults — practicing music like Pink Floyd’s “Another Brick in the Wall,” AC/DC’s “Back in Black” or KISS’ “Rock and Roll All Nite.” These are part of a number of songs that make up our curriculum and provide a shared language that is ideal for music education. When you think about the relatively straightforward rhythms and melodies, you can see how it makes sense to introduce kids to music education through classic rock.
A lot of thought goes into how our programs are structured. Songs are chosen for their educational properties. A typical rehearsal flow for The Beatles’ music might be “Hey Jude,” “Let It Be,” “Come Together” and “Help!” Each of these songs presents unique musical concepts for beginners and advanced players alike. We find the right challenges to fit each student.
It’s a Great Business for Kids
How our music programs change how kids learn music
Our programs are all-inclusive. We teach three 4-month sessions per year and offer something for every age group in addition to holding shorter day camps during the summer months and school breaks. Here are our programs:
Age Range: 3 – 5
Our early childhood music education program is designed to teach children as young as 3 years old to love music. By exploring hand percussion, playing musical games and learning the basics of teamwork, these children come away with the confidence and tools they need to be lifelong music lovers.
Age Range: 6 – 7
This program teaches youngsters in first and second grade slightly more complex concepts such as pitch and rhythm, exposing them to different instruments along the way. These kids will learn how to channel their inner rock stars.
Age Range: 7 – 10
Rock 101 teaches the basics of rock while laying a solid foundation for understanding the dynamics of playing in a group setting. At this level, students get one-on-one instruction as well as an instructor in their group sessions to help them learn about music theory and techniques in a fun setting.
Age Range: 8 and up
This is our core program at School of Rock, and a key reason it’s such a great kids’ franchise to explore. In our Performance Program, in-depth private instrument instruction is paired with group rehearsals and a live performance on stage that showcases what students have learned during their lessons.
Age Range: 17 and under
The School of Rock House Band music program gives students the opportunity to see what it’s like to join a band and perform at music venues in their community. All students in the Performance Program have the opportunity to audition for their school’s House Band, where they’ll become role models for the rest of their classmates.
Age Range: 17 and under
The School of Rock AllStars represent the best of the best from around the world. Students audition for a once-in-a-lifetime chance to perform in major shows as part of a cross-country tour. All Performance Program students are eligible to audition for this prestigious program.
Age Range: 18 and up
School of Rock’s Adult Program is for students over the age of 18 who are looking to learn an instrument and play in a band with their peers. Students will get the chance to perform live on stage, and no musical experience is required. Every student is placed in a band of fellow adults and then assigned songs for learning key music concepts and skills.
Our performance-based music lessons combine group and one-on-one instruction
Our guitar lessons help students quickly learn their favorite songs with one-on-one instruction paired with group classes. With a proven track record dating back decades, guitar students will learn at their own pace with our challenging curriculum.
At School of Rock, our drum lessons get students playing with confidence. Drum lessons are offered for age groups from preschoolers to adults, and gets students behind the drums immediately to start playing songs they’ll love.
Every School of Rock singing lesson guides students through basic vocal training and techniques to help them grow into powerful vocalists. Guided by our expert voice coaches, School of Rock’s music programs help singers become ready for the stage at a fun and challenging pace.
Bass Guitar Lessons
At School of Rock, students learning the bass guitar will be immersed in an interactive program that combines private music lessons with group instruction to teach them the fundamentals of long-lasting musicianship.
Keyboard & Piano Lessons
Ideal for students of any age or skill level, our performance-based music education teaches students how to play the keyboard in a fun band setting that gets them ready for the stage and helps them to build confidence.
Additional camps and workshops
We host camps and workshops throughout the year to introduce our music franchise to new students and allow existing students to spend their school breaks sharpening specific skills with us. This is a strong income stream for our franchisees during key times of the year.
We have a post-high school Performance Program for adults, a studio-based program that introduces students to the recording process and more. School of Rock often invites established musicians to interact with or perform with students nationwide. Past guests have included:
Slash of Guns N’ Roses
Rock and Roll Hall of Famer Jon Anderson of Yes
Rock and Roll Hall of Famer James Williamson of The Stooges
Danny Carey of Tool
Adrian Belew of King Crimson
Jimmy Chamberlin of Smashing Pumpkins
Cold War Kids
Twiggy (Ramirez) of Marilyn Manson and the Spooky Kids
Matt Cameron of Pearl Jam
Brad Wilk of Rage Against the Machine
Joey Santiago of the Pixies
Students will have an opportunity to try out for the House Band, which includes the most talented performers from each school and serves as an excellent community marketing tool for our franchisees. Then there’s the AllStars, our nationally touring band that includes only the top 1% of students in the entire School of Rock system.
Request Franchise Information
To be a qualified candidate, you and/or your group need at least $100,000 in liquid assets and a net worth over $300,000. If you meet those qualifications, you can call us at (866) 418-7695 to learn more about the School of Rock franchise opportunity, or fill out the form on this page to download our Executive Summary. The summary includes more in-depth financial information including Item 19 and Item 7 from the Franchise Disclosure Document.